Lately, Yushan Li and Jun Zhou are the Chinese fashion most wanted duo. After winning the “The latest fashion buzz” prize, their contemporary menswear brand, PRONOUNCE, has one more time created a new pronunciation of fashion. Based in two major fashion cities, Shanghai and Milan, they absorbed the essence of east and the west, and bring them into the collections. There are some Chinese tunic suits inspired pieces with a funky twist: a darker powder pink suit with white buttons, matched with a purple shirt underneath and a pair of green military boots in velvet- another critical element this season.
When the show began with a dark colour palette, there was an expectation to see a gloomy and discreet winter collection. However, the surprise came along after a blue mohair ensemble looks, then you know the little trick they have done under a pair of grey suit trousers: navy velvet lining.
Pink became this duo’s favourite bright colour in this collection, so does military green - they are adorable to be worn together. And those long vinyl coats - a most wanted fashion item designed by the most wanted design duo.
Text: Gareth Chow